Clear out the backlog. Automate so it doesn't come back.
Start with a CSV of stale referrals, enrollments, screenings, or follow-ups. Replace one-and-done outreach with persistent follow-up across voice, SMS, email, and web until each record reaches an outcome.
Every gap on that list is care you recommended, and revenue you already earned.
Start from a CSV · No IT project · ~30 minutes a day · 10-week pilot
Start with one backlog. Prove it. Then integrate and expand.
Gap Zero is the recommended starting point because it proves the model before you spend a day on integration.
- Start with a CSV backlog. Use the stale referrals, enrollments, screenings, or follow-ups already waiting. No integration work upfront.
- Prove results and economics first. Tune the workflow on real conversations and see what clears, and what it costs, before committing.
- Then connect the source system. After the pilot, connect the EHR, CRM, data warehouse, or other source system.
- Then move to real-time outreach. When a new referral, gap, enrollment, screening, or follow-up appears, outreach starts immediately instead of waiting for another manual list.
- Then reuse everything for the next workflow. The channels, consent rules, integrations, reporting, and trained team carry straight over.
The failure isn't that the patient didn't call back. It's that you never actually reached them.
A single call does not mean a patient is unreachable. Persistent outreach answers back: Text · Call · Email · Web, sequenced, tested, and stopped the moment there is a clear outcome.
68% of patients respond to multi-channel follow-up, versus roughly 25% from a single call.
Lift in first-appointment scheduling when outreach begins immediately after the referral enters the ongoing system.
One team member learns to review, analyze, and improve conversations while the pilot runs.
Measured across two customer pilot programs covering roughly 3,000 patients.
Ten weeks, one gap type, real proof.
One gap type. Roughly 10,000 patient actions. Scripts and workflows built from your own SOPs. CSV first. Integration later.
One gap type. Scripts and workflows built from your SOPs, a microsite where it fits, and escalation rules set your way. You review everything before anything goes live.
Persistent outreach across the channels patients have approved. A/B test and refine as real conversations come in. About 30 minutes a day from one person to review and steer, measuring connections, outcomes, scheduling or enrollment, and the economics.
The pilot proves two things at once. Finance sees the real economics before committing to any integration. Care operations reviews every script, escalation rule, and consent requirement before outreach scales.
You leave with the capability, not a dependency.
The pilot hands your team a running capability, not just a completed campaign.
Your team works alongside us as the first workflow runs, learning how outreach is built, reviewed, and tuned.
Reuse what worked on the next patient population or workflow, with us backing you up.
Your team operates Gravity Rail as permanent engagement infrastructure, not a professional-services engagement you keep renewing.
Staged, reviewed, and under your control.
- Start narrow. One backlog, one workflow, one defined patient action, not a broad rollout on day one.
- Review before launch. Your team approves the talk track, edge cases, and escalation rules. Nothing reaches a patient unseen.
- Launch in controlled batches. Start small, watch real conversations, expand as confidence grows.
- Escalate to people when needed. Patients who need a person route to your care team with full context.
- Review every conversation and outcome. Each one has a transcript, a disposition, and a reason code. Outreach runs only on channels patients have consented to.
Where Gap Zero runs today.
Bring one gap type and a rough count. We'll bring the plan.
In 30 minutes you'll leave with the pilot scope for your backlog, the economics, a rollout plan, and exactly how your team stays in control of every conversation.