Phone & Voice

Connect with users via AI-powered phone calls and SMS messaging.

Intermediate
8 min read

Phone & Voice

Connect with your users via phone calls and SMS. Your AI agents can answer calls, send texts, and hand off to humans when needed.

Setting Up Phone Numbers

  1. Go to Phone Numbers
  2. Click Add Phone Number
  3. Choose a number and configure it

Phone Number Settings

SettingWhat It Does
NameInternal name for this number
Enable VoiceAllow incoming/outgoing calls
Enable SMSAllow text messaging
Default WorkflowWhich workflow handles conversations
Brand NameHow the AI introduces itself

Voice Calls

How AI Voice Works

When someone calls your number:

  1. Your AI agent answers with a greeting
  2. The caller speaks naturally
  3. AI responds in real-time with speech
  4. The conversation follows your workflow

The AI can:

  • Answer questions
  • Collect information
  • Book appointments
  • Transfer to humans
  • End calls appropriately

Work Modes

Control when AI handles calls vs. forwarding:

ModeBehavior
Always OnAI always answers
Forward Off-HoursAI during business hours, forward after
Message Off-HoursAI during hours, auto-reply message after
Always ForwardAlways forward to another number
VoicemailAlways send to voicemail (record message + transcribe)
Voicemail Off-HoursAI during hours, voicemail after hours

Setting Business Hours

  1. Go to SettingsWorkspace Settings
  2. Configure your business hours
  3. Use is_business_hours in CEL conditions

Call Forwarding

Transfer calls to humans when needed:

  1. Configure a Forward Number on your phone number
  2. The AI can transfer using the Forward Call ability
  3. Or forward automatically during off-hours

SMS Messaging

How SMS Works

Text messages work like chat:

  1. User texts your number
  2. AI responds via text
  3. Conversation follows your workflow
  4. Full history saved to chat

SMS Settings

SettingWhat It Does
Enable SMSTurn on text messaging
SMS Work ModeSame options as voice
Off-Hours MessageAuto-reply when closed
Forward NumberWhere to forward texts

WhatsApp Messaging

The same phone numbers can also handle WhatsApp. If your workspace has the WhatsApp feature enabled, a per-number WhatsApp toggle appears alongside Enable SMS and Enable Voice. Turning it on lets the number send and receive WhatsApp messages through the same workflow as SMS.

Key differences from SMS:

  • Feature flag requiredwhatsapp must be enabled on the workspace (ask your org admin)
  • Per-member opt-in — Members have a separate WhatsApp notification toggle that defaults to off; outbound actions skip members who haven't opted in
  • 24-hour window — Outbound sends after 24 hours of member inactivity must use an approved WhatsApp template
  • Same workflow — Inbound WhatsApp uses the phone number's Default Workflow, just like SMS
  • Opt-out via STOP — Members opt out the same way as SMS, by replying STOP

See WhatsApp Messaging for the full guide, including Twilio sandbox setup, template messages, and the whatsapp:send action.

Web Voice

Users can also make voice calls from your websites:

  1. Enable voice on your Site
  2. Users click the microphone icon
  3. Browser-based voice call with your AI

No phone number needed - works directly through the browser.

Voice Configuration

Agent Voice

Pick how your AI sounds:

  1. Go to PeopleAgents
  2. Edit your agent
  3. Select a Voice option

Available voices vary by AI model.

Phone Abilities

Add these to workflows for phone-specific features:

AbilityWhat It Does
Hang UpAI can always end phone calls (enabled by default)
Forward CallAI can transfer to another number

Add via the Abilities tab on workflows or tasks.

Common Setups

Customer Support Line

  • Voice: Always On
  • SMS: Always On
  • Workflow: Support workflow with escalation task
  • Abilities: Hang Up, Forward Call
  • Forward number: Your support team

Appointment Booking

  • Voice: Always On
  • Workflow: Booking workflow with calendar access
  • Abilities: Calendar Booking, Hang Up
  • Let AI schedule appointments by voice

After-Hours Answering

  • Voice: Message Off-Hours
  • Off-Hours Message: "Thanks for calling. We're closed. Leave a message."
  • Business Hours: 9am-5pm weekdays
  • AI handles calls during hours, voicemail after

Sharing via QR Code

On each phone number's detail page, the Share QR Code section generates a scannable QR that encodes a tel: or sms: URI for the workspace number.

  1. Go to Phone Numbers and open a phone number
  2. Scroll to Share QR Code on the General tab
  3. Toggle between Call (tel:) and Text (sms:) modes
  4. Download as PNG or SVG for flyers, signage, websites, or contact cards

When a visitor scans the code with a phone camera, their dialer or SMS composer opens with your workspace number pre-filled — no typing required.

Direct Member Calls

Call other workspace members directly (human-to-human, no AI):

  1. Navigate to a member's profile or open their chat
  2. Click the Call button (visible in member lists and chat windows)

Prerequisites: Both you and the recipient must have a phone number configured and enabled for voice in the workspace.

Experience: You receive an incoming call first (from the workspace number), answer it, then the system bridges you to the other member.

Common errors (e.g., "no phone configured", "recipient unavailable") are shown in-app with guidance.

Tips

  • Test your number - Call it yourself first
  • Set clear greetings - Configure initial messages in your workflow
  • Use business hours - Don't let AI respond at 3am (unless you want it to)
  • Enable SMS too - Some users prefer texting
  • Check call logs - Review conversations in Chats

Business Profile for A2P SMS

Org admins configure the Business Profile tab (found under Organization settings) to provide the business information required by Twilio before A2P 10DLC SMS can be used.

Required information

  • Business details such as legal name, EIN, address, website, contacts, and industry
  • Details for two authorized representatives

Submission flow

  1. Fill in the required fields in the Business Profile form.
  2. Click Submit for Twilio Review (enabled only after an internal compliance check passes).
  3. The status banner indicates progress through Twilio review, which typically takes 1–3 business days.

Status values

  • draft — Profile is being prepared
  • pending-review — Submitted and awaiting review
  • in-review — Currently under Twilio review
  • twilio-approved — Approved; A2P SMS registration is now unlocked
  • twilio-rejected — Review failed; edit the profile using the scrubbed reasons shown, then resubmit

After approval the A2P tab under Sub-account becomes available.

A2P Registration

Once your Business Profile is approved and you have the a2p_registration add-on enabled, org admins complete the A2P registration process from the A2P tab under Sub-account in Organization settings. This registers your organization with carriers so your phone numbers can send SMS reliably.

Brand registration

  1. Open the A2P tab in Organization settings.
  2. Enter your Brand Name (the legal business name) and a Brand Description (a plain-English summary of how your organization uses SMS — for example, "Healthcare appointment reminders and care coordination messages sent to patients who have opted in").
  3. Click Start Registration. The system submits a Brand Registration to Twilio and begins carrier review.

Sample message approval

After brand registration submits, the system generates sample SMS messages that represent what your members will receive. These samples are presented to you for review before the campaign is submitted to carriers.

As an org admin you will see a list of sample messages on the A2P tab. You can:

  • Approve the messages as shown, or
  • Edit any message text to better match your actual SMS content before approving.

Once you click Approve, the campaign is submitted to carriers for review. Approval typically takes 1–5 business days.

Campaign submission and polling

After you approve the sample messages, the system submits the A2P campaign to Twilio and begins polling for a carrier decision every 5 minutes. You do not need to stay on the page — the status updates automatically.

Registration status values

StatusWhat it means
registeringBrand or campaign submission is in progress
review_neededCarrier review requires manual attention; contact support
pendingCampaign submitted and awaiting carrier approval
activeRegistration approved — SMS is now enabled on your numbers
failedRegistration was rejected; check the error details and contact support

Once the status reaches active, SMS is automatically enabled on all phone numbers in your organization.

Note: The timed_out status may appear if polling exceeds the expected window. Contact support if registration remains in this state.